Color Correction Service
Colour correction adjusts white balance, exposure, contrast and saturation so a product looks the same on screen as it does in real life. Photo Fixion also creates colour variants from a single photo, which saves the cost of shooting every colour of a product.
Last updated
At a glance
Color Correction at a glance
| What it is | Accurate, consistent colour and fast colour variants. |
|---|---|
| Best for | Apparel with many colourways, Brands with strict colour standards, Car and vehicle images |
| Method | Curves, levels and selective colour adjustments matched to a reference |
| Turnaround | 24 hours standard, 12 hours express, 6 hours rush |
| File formats | JPG, PNG, PSD with adjustment layers, TIFF |
| Free trial | Available on request |
Types
What types of color correction do you offer?
Photo Fixion offers 4 types of color correction: white balance and exposure, colour matching, colour change, batch consistency.
White balance and exposure
Colour casts are removed and brightness is corrected so whites are neutral and detail is visible.
Colour matching
The product colour is matched to a colour code or a reference photo of the real item.
Colour change
New colour variants are created from one photo, keeping folds, shadows and highlights realistic.
Batch consistency
A whole shoot is balanced to one look so products match across category pages.
What is included in color correction?
- White balance and exposure
- Colour matching to a sample
- Colour change for variants
- Brightness and contrast
Who is color correction best for?
- Apparel with many colourways
- Brands with strict colour standards
- Car and vehicle images
Process
How does color correction work?
Color Correction at Photo Fixion follows 4 steps, from upload to delivery within 24 hours.
Send photos and colour reference
Upload your images with colour codes or a reference photo of the real product.
Neutral balance
Editors correct white balance and exposure so the image has no colour cast.
Match or change colour
The product colour is matched to the reference, or new variants are created with selective adjustments.
Consistency check
The batch is compared side by side, then delivered within 24 hours.
Compare
What is the difference between colour correction and colour change?
Colour correction makes the photo match the real product by fixing white balance, exposure and saturation. Colour change turns the product into a different colour, for example showing a red shirt in blue and green from one photo. Online stores often need both: correction first, then variants.
Pricing
How much does color correction cost?
The price of color correction is quoted per image and depends on four things. Send a few sample images to get an exact quote, and ask about discounts for bulk volume.
- Number of colour variants per image
- Complexity of the product surface
- Need for exact colour matching
- Order volume and delivery speed
FAQ
Color Correction questions and answers
Can you create colour variants from one photo?
Yes. Send one photo and the colour references, and we produce each variant with realistic shading.
How do you match my brand colours?
Share a colour code or a reference photo of the product. Editors match to that reference on calibrated screens.
Can you fix photos shot in mixed lighting?
Yes. Colour casts from mixed or warm lighting are neutralised so whites and product colours look correct.
Do you edit car and vehicle photos?
Yes. Car image editing includes colour correction, brightness and contrast, and background removal.
Will colours look the same on every screen?
Screens differ, so no edit can guarantee identical colour everywhere. Files are delivered in sRGB, the standard for web display.
Related
Services often ordered with color correction
Photo Retouching
Natural clean-up for products, portraits and high-end campaigns.
Photo Retouching service →Ghost Mannequin
The invisible mannequin effect that shows the fit of apparel.
Ghost Mannequin service →Product Photo Editing
Complete, store-ready editing for whole product catalogues.
Product Photo Editing service →Background Removal
Clean white, transparent or custom backgrounds for product photos.
Background Removal service →Try our color correction service free.
Send a few images and get edited samples back within 24 hours.